The platform is designed for curious learners, history enthusiasts, and new audiences seeking accessible insights into radical movements. It also appeals to digitally engaged users who value immersive storytelling and intuitive design. The visual direction embraces bold, user-centered principles emphasizing clarity, layered interactions, and inclusive aesthetics that reflect MML’s rich and radical heritage.
The MML project began as a chance to reimagine how people engage with radical history in a digital space. What challenged me most wasn’t the archive itself, but how to make its depth accessible, clear, and meaningful for wider audiences. As the sole UX designer in a multidisciplinary team, I focused on creating a structure that balanced intuitive navigation with layered storytelling — ensuring the experience felt exploratory, yet easy to follow. I led the development of the website’s navigation system, user flows, and wireframes, while also helping shape the visual identity through accessible typography, responsive layouts, and interaction design that reflected the “Hidden vs. Revealed” concept. I also contributed to integrating AR features into the broader UX strategy, aligning physical and digital elements into a unified experience. After rounds of user testing and iteration, we delivered an immersive, accessible platform that brought overlooked narratives to life. The final outcome was a cohesive digital experience that enhanced engagement, expanded MML’s reach, and laid the foundation for future growth across media and formats. Seeing how design could elevate both history and user interaction made the process deeply rewarding.
